The Bellevue at 1045

The Bellevue

Asset Overview

The Bellevue is a 3.5-acre complex comprising of 10 buildings with 80 units, located in a suburb of Nashville, home to Tennessee Tech students, outdoor enthusiasts, and families seeking a relaxed lifestyle and low cost of living. Each unit is a spacious 2BD/2BA apartment featuring an open kitchen and dining room, large bedrrooms, and private patio or balcony. 

Asset Details

Location: Cookeville, TN

SQ FT: 88,000

Buildings: 8

Acres: 3.57

YOC: 1995

Value-Add Strategy

To capitalize on the influx of newcomers to Cookeville and attract young students, the property underwent substantial renovations to improve curb appeal and bring the units up to modern standards. These renovations included exterior structural aesthetic enhancements and interior upgrades that involved revitalizing the kitchen and introducing contemporary design elements. By opening up the kitchen nook, refinishing or replacing countertops, backsplashes, flooring, and lighting, and implementing a new paint scheme and appliances, each apartment was transformed into a vibrant living space, granting a competitive advantage over neighboring complexes.

Previously, the property’s owners heavily relied on traditional marketing methods for leasing. However, transitioning to contemporary marketing strategies have proven to effectively reach and engage a younger demographic that had been previously untapped. This involved taking advantage of listing partnerships, establishing a new website with sophisticated branding, incorporating user-friendly chat functionalities, fostering stronger connections with prospective tenants. Furthermore, on-site storage solutions were introduced to the property adding¬†additional revenue streams. These strategic initiatives enhanced the property’s appeal while maximizing its income potential.

Project Type: Value-add

Asset Type: Multi-family

Project Start: 2021

Project Completion: 2023

Our Office

4421 N Thanksgiving Way

Ste. 102 Lehi, UT 84043

Office Hours

Mon-Fri: 9am - 5pm
Sat-Sun: Closed

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